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Chris Voss: How to win any negotiation now

Have you ever found yourself in a negotiation that felt like it was going nowhere?  Do you often find yourself unable to strike the perfect deal?

Do you want to learn the art of negotiation from the best in the business?

Chris Voss quote

I talked with one man that can lay claim to that title and asked him to share the most effective negotiation techniques. 

Chris Voss is a former FBI negotiator and author of “Never Split The Difference: Negotiating As If Your Life Depended On It”.

When Chris joined the FBI he never intended to get into hostage negotiation. In fact, it wasn't until a recurring knee injury forced him to quit the SWAT team that he decided to look elsewhere for a less physically demanding specialty.

Little did he know that this decision would eventually lead to him to negotiating in some of the most high stakes situations imaginable.

Listen to the full interview here (or continue reading below):

His first lesson came early, when he was told that if he really wanted to be a hostage negotiator then he should volunteer at a suicide hotline.

The Importance of Emotional Intelligence

Suicide hotline – now that is a master class in emotional intelligence.

The importance of emotional intelligence in any negotiation can't be overstated. Chris knows it applies not only to his field of hostage negotiation, but also in business and personal relationships.

In personal relationships, in business relationships, emotional intelligence and tactical empathy saves time. Most people see it as “Let me give you a hug and we'll both cry together,” it's not that. It's insightful dialing in with someone else – I mean really, really connecting with people fast.

And for Chris, making that connection fast was key – especially as he was dealing with suicidal people.

That fast connection, building an understanding of the other person, and getting to the core of where someone is coming from is key to any form of negotiation. You have to see things from there perspective.

Key Negotiation Skills

Voss outlines a number of key skills necessary for mastering negotiations.

And these techniques are not only useful in his highly specialized field. Anybody can utilize these techniques for use in their business and personal relationships. 

Whether you're asking someone out on a date or getting a better deal on a service, the same skills apply.

Here are a some of the main techniques:

Be Deferential

Give the other side the illusion of control with deference. If you challenge them directly they'll dig their heels in, now their your enemy. 

If you make them into a collaborator instead of an opponent with deference, you'll have a much easier time. 

From Chris:

The secret to gaining the upper hand in a negotiation is to give the other side the illusion of control. Let's understand our leverage and be deferential – I love, love, love the power of deference. I can get away with almost anything if I am deferential to you. I can throw in a little passive aggression, a little bit of tactical empathy... he's scratching his head. And then I got you, we're going to make my deal.

Don't Directly Ask For What You Want

Asking someone directly for what you want is a big mistake that many people make.

I might have said “How many of you are there?” and he'd have heard a question and he'd have ducked it. And if I'd have said, “Was somebody driving the van?” and he'd have heard a question and ducked it.

Instead, Voss advocates mirroring, a technique he uses when he needs to get information from someone he's negotiating with.

He says that when negotiating from a position of confusion – that is, not having enough information to know what to say next – he would employ mirroring.

I did what was called a “mirror”. I said, “You've only got one van?” – repeating what he just said back, word for word, upward inflecting inquisitively.

What happens next, according to Voss, is that the man he was negotiating with starting offering up more information, which he mirrored each time.

If you mirror the other side they're going to come back with more information – and add to it.

Let Them Go First

Voss says that one of the most common mistakes that people make during negotiations is to try to get their own point across first.

A friend of mine who worked at the Department of State said “Yeah, I went to negotiation training and they said the first rule is to always make sure you get your point across to the other side.

According to Voss, this is not the best way to enter a negotiation. In fact, it is a much better strategy to allow the other person to speak first.

Well, while that sounds like it makes sense, the implementation of that is that you have got two people trying to get their point across, which means nobody's listening. So the idea that you've got to get your point across – or pitch your value proposition – while it seems intellectually sound you have no data yet to ensure your value proposition is on track.

This allows you to gather more data on their priorities, while also allowing you to build a rapport. In fact, Voss says, they may even offer you what you want straight off the bat without knowing that they have just done so.

Summary

The overarching point from Chris Voss in this interview is that aggressive negotiation tactics are often inferior techniques that can be employed more passively. These more passive-seeming techniques often allow you to retain more control over the situation.

So when entering into a negotiation of any kind try the following techniques:

  • Be Deferential: You do not have to relinquish control, but you should give the other side a sense that they have control of the situation so that they want to engage with you.
  • Be Indirect: Direct questions or requests put the other side in a combative mode – they will duck direct questions, so try to nudge them towards giving you the information you need.
  • Employ Mirroring: Use this important technique to keep the other side talking. You may find they offer more information than they intended to.
  • Let Them Talk First: Your negotiating position is strongest when you have the most information. Letting the other side lay down their position first allows you to adapt and formulate a new strategy for dealing with it.
  • Learn more directly from Chris here. Or get "Never Split the Difference" below:

Don't forget to listen to the full interview here:

About the Author Eddy Baller

I'm the founder of Conquer & Win, and since 2011 I've been helping guys get into great relationships, build their core values as men, and become confident. I'm published on Lifehack, Order of Man, POF and many more. I want to help you get socially confident and live to your full potential. Feel free to contact me here.

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